Monday, December 8, 2014

Kohl's

After looking at Kohl's Facebook page, they use social media as a form of communication to deliver integrated messages to its customers. When a customer looks at their website they instantly see advertising, sales promotion and online marketing regarding social media. Currently they are advertising for Cyber week with new specials every day. For sales promotion they are offering an extra 20% with every purchase ending today, and free shipping with every $25 purchase. If a customer scrolls down to the bottom of the page, then they see the different social media handles that Kohl's has. Their Facebook page is very interactive and informative with new postings every couple of hours with new deals, discounted items and fun stories relating to the winter season.

 
Their Twitter page is extremely interactive with new postings hourly with discounts, products offered and notifying the public that they have extended their hours to be open until midnight. Their Pinterest handle has a ton of different boards for men, women and children. Their Instagram page is full of new pictures focusing on their products offered. Kohl's is very interactive with each social media handle that they have.


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